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Unser erstes Firmenlogo 1947.

Zur OWP Logo History

HISTORY

AND

INNOVATION

since 1947

1947

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A FOUNDATION FOR

GENERATIONS

Hans Strätz (left) and Franz Fremuth (right) founded the Optische Werke Passau.

1947
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1950

A FLOURISHING

COMPANY

The optical plants already employ more than 150 people and deliver their eyewear as far away as Sudan.

1950

1954

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VICTIMS OF

MOTHER NATURE

The great flood of July 1954 flooded the Optische Werke buildings.

1954
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1956

FIRE,

FIRE!

The elements strike again: A large fire destroyed the factory buildings, leaving no glasses behind.

1956

1959

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GROUNDBREAKING CEREMONY

FOR TOMORROW

The new OWP plant in Spitalhofstraße was built: At ground level and safe from the Danube.

1959
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1960

ANYTHING

GOES

In the 1960s, extravagant glasses made of celluloid were created, reflecting the zeitgeist of a generation.

1960

1972

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AT HOME IN THE WORLD

Subsidiaries in France and the Netherlands were founded.

1972
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1981

OWP DESIGN,

MY CHOICE.

The “OWP design” collection allows for development within the premium segment.

1981

1988

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NEW IDEAS

In the eighties, glasses experienced a revolution: The visual aid becomes a fashion accessory.

1988
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1990

OWP HAS

ARRIVED

OWP established itself as one of the leading brands of high-quality eyewear fashion worldwide.

1990

1998

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EXXCITING

NEWS

The licensed brand Mexx is launched and is followed by the segments Mexx Sun, Youth and Kids.

1998
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2002

SPACE FOR

PASSION

The new OWP competence center creates the perfect environment for our enthusiasm for eyewear.

2002

2006

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STRENESSE BY GABRIELE STREHLE

Straightforward, high quality and noble: OWP launched the licensed collection Strenesse and equipped the national football team with sunglasses for the World Cup.

2006
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2006

A FRESH

FACE

The OWP collection gets a new look along with the company profile.

2006

2008

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OWP GOES

WEST

The subsidiary OWP USA Inc., based in Boston, is founded and opens up access to the largest optics market in the world.

2008
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2010

EYEWEAR FOR

INDIVIDUALISTS

With Metropolitan Eyewear, OWP expanded its portfolio with a self-confident brand for the free spirits of the big city.

2010

2012

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INTERNATIONAL

DESIGN CONTEST

OWP organizes a design competition for students for the first time: A number of entries from 27 countries produced three creative prize winners.

2012
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2013

66 YEARS

OLD

OWP’s birthday -

this calls for a celebration!

 

Read our anniversary brochure.

2013

2015

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AN EYEWEAR

WEDDING IN PASSAU

op Couture GmbH became part of the OWP Group. Two traditional companies that complement each other perfectly are now growing together.

2015
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2016

LOGISTICS?

LOGICALLY!

A modern logistics center and warehouse for the OWP Group was built in Passau-Heining.

2016

2017

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MEXX

COMES HOME

After 20 years of successful licensing, OWP was able to acquire the worldwide brand rights for eyewear from Mexx International.

2017
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2018

THE THIRD

DESIGN CONTEST

For the third time, OWP selected three winners from several hundred creative eyewear designs submitted by design students from around the world.

2018

2020

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A NEW

FAMILY MEMBER

The OWP Group has expanded through the acquisition of another long-established company, Dr. Beck GmbH, and has thus broadened its portfolio with the brands FLAIR and bx. eyewear.

2020
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