Building up the OWP brand, including the first international branches
This international focus has been a typical hallmark of the company since its inception. France and the Netherlands enjoyed such auspicious progress that at the beginning of the '70s, additional branches were opened up locally.
Meanwhile, the "OWP" brand also becomes one of the major players in German industry. Thanks to consistent marketing with continuity, and a healthy shot of humor, the brand is permanently established at last.
Typical look of the 1970's